We are designers 
city dreamers
architects
urbanists
wayfinding strategists
art integrators 
signage designers
storytellers
environmental designers 
UX designers
activation designers
installation designers
curators
public art managers
experience designers

Macro Framework

Transit, Health Care, Higher Education, Commercial and Public Places

CUSTOMER JOURNEY MAPPING / HUMAN EXPERIENCE DESIGN

DESIGN STANDARDS

INCLUSIVE DESIGN CONSULTING 

STRATEGIC PLAN VISIONING

CONCEPT/FEASIBILITY DEVELOPMENT

PROGRAMMING

Micro Experience Design

ARCHITECTURE & CUSTOMER EXPERIENCE DESIGN
We do not believe in the role of the classic architect in the process of design where “the architect, with the black shirt and round glass!” is the one designing the space and bringing in others as required! True architecture is representation of lives and culture of people in the most honest way, designing with people and not for people is our way to get to the true values we should represent as architecture of our time.

WAYFINDING AND SIGNAGE PROGRAMMING & DESIGN
When it comes to designing successful Wayfinding and environmental signage systems, our basic approach builds from our “philosophy of people moving,” which is a way of looking at the different type of people who come to a place or building and how their individual backgrounds, mode of transportation, cultural and language backgrounds all influence how they will be able to find their way through a space.

INTEGRATED ART & FEATURE DESIGN
Integrated art and design offer moments of surprise, delight, and contemplation while also functioning as placemaking, and community identity makers. It is an integral part of dynamic public spaces. Our approach to these projects whether it be an individual public art piece or an overall plan with a series of works is to harmonize with design of the architecture and landscape, and integrate with the approach to Wayfinding, environment branding and service design.

PUBLIC ART CONSULTING
Make our cities engaging and memorable places through Public Art contributions. We can help you fulfill your community benefit agreement commitments for your developments. We can help you prepare public art plans that meet municipal standards and manage the entire process from concept to implementation.

ENVIRONMENTAL GRAPHIC DESIGN
When we refer to branding, we are talking about much more than a simple logo or identity—we are talking about the story or the message behind a project product or place. Getting to know and empathize with both our clients and the end users of the places we build,  we help identify and craft the various messages that we can use to market the place or project to the public.

SOCIAL IMPACT THROUGH HUMAN EXPERIENCE
We take a very different approach to public outreach, through a combination of physical workshops and online games and tools that get a larger group of stakeholders and citizens involved in the process and have fun at the same time. Our outreach process begins with a story for the process that connects the stakeholders to the project or the building, then evolves across a variety of outreach collateral from mailers and emails, to interactive maps and presentations, to online games that help the design team share their ideas and garner solid feedback and support, creating converts from challengers.

How DEXD is Different:

• Cross disciplinary approach to ensure the best possible outcome.

• Human Centered Design focus on all projects

• Co-creation culture with all consultants, partners, and stakeholders.

• Diverse and established design professionals with wealth of project experience creating public space experiences with people.

• Dedicated to contributing towards memorable and meaningful experiences

• Nimble and agile firm, responsive, available, and proactive.

• Well positioned and connected to tailor project needs with related sectors including: Urban Planning, Human behaviourists, Indigenous Consultants, Mobility Consultants.

• Evolving and never static; No cookie cutter approach